With food being something that we all eat it is important to know where your food comes from and what it is made with. I for one think it is incredibly alarming how fat America is becoming and the most important part is really becoming informed on the issues. FED UP is a movie that tries to enlighten you on the problems with our government regulation on food and the way we have been told about diet and exercise and to hopefully leave you re-thinking the way you eat.
SYNOPSIS
In 1977, the U.S. Government issued the McGovern Report, its first ever dietary guidelines and with it, one of the greatest health epidemics of our time ensued. In her documentary feature debut, executive producer and narrator Katie Couric joins Laurie David (AN INCONVENIENT TRUTH), Regina Scully (THE INVISIBLE WAR) and director Stephanie Soechtig (TAPPED) to explore why, despite media attention and government policies to combat obesity, generations of kids will now live shorter lives than their parents.
Upending the conventional wisdom of why we gain weight and how to lose it, FED UP unearths the dirty little secret your favorite brands/restaurants don?t want you to know – far more of us get sick from what we eat than anyone ever realized and this is in large part due to the fact that 80% of the 600,000 items sold in grocery stores have added sugar.
Following a group of families ? the children of whom are the hardest hit demo because unbeknownst to them or their parents, they?re being force fed food with added sugar ? for more than two years, Soechtig achieves a profound intimacy as they document their uphill battles to follow the conventional wisdom of ‘diet and exercise’, in order to live healthier, fuller lives. In captivating interviews with the country’s leading experts, FED UP lays bare a decades-long misinformation campaign orchestrated by Big Food and aided and abetted by the U.S. Government.
On May 12, join the #FedUpMovie team in going sugar free for 10 days. It won?t be easy, but together we can take the first steps in fighting the biggest public health crisis of our time. Take the pledge ? http://fedupmovie.com/fedupchallenge.
I certainly try and feed my family what is best for them but I had no idea that sugar is put into so many different foods. The trailer is really eye-opening and I can only imagine the information that is in the full length movie. I for one want to feed my girls less sugar and more healthy products so that means I need to re-think what I buy at the grocery store on a regular basis. I am definitely interested to see what more I can learn when I watch the whole movie.
You can connect with FED UP on their website, Facebook, @fedupmovie on twitter and Instagram.
The Giveaway:
How would you like to win a $50 Whole Foods Gift Card to re-think your grocery list? I have one to give away to one lucky contestant!
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