Trident made history last month with the first of its ?See What Unfolds Live? events this summer where approximately 3,000 lucky fans were treated to an evening of unexpected surprises thanks to world-renowned DJ Steve Aoki. Hosting an unforgettable performance that included an appearance by legendary pop superstars Duran Duran, the night’s defining moment was a Steve Aoki produced and remixed performance of the band’s classic hit, Hungry Like The Wolf, aptly named, “Hungry Like The Wolf: Steve Aoki vs. Duran Duran – The New York Werewolf Mix” that brought the house down.
Check out the performance below and there is a limited number of free downloads – click here.
To view “Hungry Like The Wolf: Steve Aoki vs. Duran Duran – The New York Werewolf Mix,” click here.
But that was just the beginning. Trident launched a music video competition on Genero.TV, an online community well-known for connecting artists with fans and filmmakers alike, to enlist its users to get in on the fun by creating their own music video for the new track. The jury winner will receive $10,000, with two runners up each winning $2,500. The winner chosen by the fans will get $5,000.
From July 24th to July 26th, YOU can help choose the official music video by voting for one of the four finalists. And with $20,000 in total at stake for the four finalists, it’s no light decision!
VOTE TODAY: You can vote today on Facebook, today through July 26th. Cast your vote and become part of this music history event. Winner will be announced July 27th!
Connect: You can connect with Trident on Facebook and online.
Buy It: You can purchase Trident gum at most retailers. Price varies.
“Trident gum has long been a pioneer in providing oral health benefits to consumers. Trident was the first gum brand of its kind to undergo extensive long-term clinical testing in 1967 with studies showing that people who chewed Trident experienced significantly fewer cavities. Trident recently launched a new marketing campaign, the tone of which delivers against Trident’s brand purpose of ?liberating fun? and is designed to facilitate an emotional bond with consumers. Understanding that a piece of Trident ‘sparks that fun? is at the core of the campaign’s new messaging. Trident is that tiny spark that motivates you to say yes to life’s fun experiences.”
